Lisa Richert

Senior Director, Head of Global Media and Integrated Marketing

Consultant / Interim Brand Media Lead

Senior Director, Global Marketing Alignment

Group Director, Head of Connections Planning/Media, Asia-Pacific

Led Rocket Mortgage’s Super Bowl re-stage media launch, earning a Gold Cannes Media Lion
Managed $500M+ global media strategy and investment across 50+ markets for SC Johnson
Created McDonald’s first-ever Marketing Knowledge Management approach, analyzing and developing over 450 case studies
Drove $180M in media productivity effectiveness and efficiency gains across 14 Asia-Pacific markets at Coca-Cola
Built marketing and media capabilities for global, regional and local teams across North America, Asia & Europe

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Consumer Packaged GoodsFinancial ServicesRestaurant

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