Jackie Woodward

Growth-Obsessed C-Suite Brand Strategist, Transformation Leader and Executive Coach

Launched McDonald’s “I’m lovin’ it,” fueling a major global turnaround
Drove double-digit EBITDA growth as CMO at Krispy Kreme
Built first global marketing and sponsorship platforms at McDonald’s across 100+ countries
Transformed brands into digital leaders at MillerCoors, General Mills, Krispy Kreme & Bojangles

Click here to learn more about Jackie Woodward.

Duration:

30 60

Variant

$250

AREAS OF EXPERTISE

Marketing/Advertising

Strategic Planning

Executive Coaching

Digital Transformation

Branding

INDUSTRY EXPERIENCE

Consumer Packaged Goods

Entertainment/Media

Restaurant

Retail

Questions to Ask Jackie Woodward

What early indicators do you look for to determine what’s truly holding a brand back from stronger growth?
What’s the most effective way to modernize a legacy brand without alienating loyal customers?
How do you build teams and collaboration models that stay resilient and high-performing through major organizational change?

Hear from Jackie Woodward on The Wisory Podcast

Get to Know Your Advisor

How a Fractional CMO Builds Full-Scale Impact FAST

Jackie outlines her FAAST framework—a disciplined, high-speed approach that emphasizes clarity, alignment, and execution to drive rapid, effective marketing impact during times of change or challenge.

Podcast: Building a powerful network with Jackie Woodward

Jackie discusses her career journey, offering valuable insights into professional growth and the importance of building a powerful network.

Podcast: The Most Interesting Woman in Marketing - Jackie Woodward

A few key takeaways from the episode: Nurture Your Network, Think like a brand. Act like a retailer, Give your people a chance to lead, Curiosity is the core of success, Be a collector of interesting people, Even though you might want to - you can't fix people, How the brands you work on become your kids.

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