Redefining Insights Leadership in the Age of Al
with Yogesh Chavda, Priti Mehra, and Elizabeth Oates
July 24th, 2025 | 12:00 - 1:00 PM CT | 1:00 - 2:00 PM ET
A welcome from one of your RoundTable leaders.
Press play to hear a personal invitation from Priti Mehra (former Head of Brand and Reputation Insights at Google) to join fellow senior insights leaders for an interactive discussion on building sustainable AI strategies that deliver real impact. This isn't about hype—it's about practical frameworks and mindsets that turn AI experiments into lasting business value.
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Al is Reshaping the Insights Function. Are You Ready to Lead the Shift?
This isn't a sponsored webinar trying to sell you something. This is a curated and interactive RoundTable for senior insights professionals and mid-sized leaders who are ready to lead transformation—not react to it. Delivered by Fortune 500 professionals who have done it.
Al is more than a tool; it's a paradigm shift redefining how insights teams operate, collaborate, and influence. At this roundtable, were going beyond hype to explore:
- Leveraging an outcome-focused framework of Educate, Navigate and Establish to ensure your AI "tests" turn in to AI "successes"
- The mindsets and capabilities leaders need to stay strategically relevant
- Navigating AI adoption barriers
- Building a roadmap for AI adoption through business integration
We will be presenting for the first part of the RoundTable; the second part will be answering questions that Members and attendees submit.
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Hover over cards to see more about the RoundTable Leaders. On mobile tap to flip the card (to flip back, tap another card).
Elizabeth Oates
Insights Leader
Elizabeth Oates
- 20-year insights veteran with proven experience building insights functions
- Author of "More Than Just Interesting: How to Build an Insights Function for Impact"
- Redefined the strategic roles of consumer-based functions to maximize impact
- Serves as a thought-leader for future-proofing the enterprise and the industry
Priti Mehra
Brand and Insights Leader
Priti Mehra
- Built and scaled insights teams into growth-driving engines of innovation.
- Led brand, creative, and measurement programs in 40+ markets for major brands.
- Applies AI to business workflows, blending human insight and tech to deliver measurable impact.
- Advises startups and mid-sized firms on growth, GTM, and pivots with speed and customer focus.
Yogesh Chavda
AI/Analytics and Insights Authority
Yogesh Chavda
- 30+ years experience with global brands including P&G, Spotify, and Pinterest
- Leads the Center for Marketing Solutions at University of South Carolina
- Specializes in AI-driven strategies and stigma marketing
- Builds custom GPT tools for marketing innovation
The Wisory RoundTable Benefits
Before the RoundTable
✔️ Concierge-level prep to get the most out of your discussion
✔️ Ability to submit questions before the RoundTable to get relevant insights
During the RoundTable
✔️ Priority Visibility for your live Q&A questions
After the RoundTable
✔️ Your RoundTable fee can be applied to your first 1:1 session. It’s like a downpayment for future personalized insights for you and your business
✔️ Exclusive post-event content, including the RoundTable recording and a WisorGraph visual representation of the discussion
✔️ Influence over what’s next—suggest and vote on future topics
FAQs
What if I need to cancel my seat?
You are able to cancel your RoundTable for a refund of your purchase price up to three business days prior to the RoundTable date. Cancellations made three business days or less before the RoundTable are non-refundable, regardless of the reasons for cancellation.
Will I be able to ask questions during the RoundTable?
Members of The Wisory are able to send questions before and during the RoundTable for the Leaders to answer. The Leaders will answer Members’ questions in their discretion and as time permits. Attendees who are not members are unable to send questions.
Will I be anonymous during the RoundTable?
Yes—your name and image will not be shown. Only the presenters and The Wisory team will have your information.
Will I have the chance to talk with the RoundTable Leaders?
You will not be able to talk directly with the Leaders during the RoundTable. If the Leaders are also Advisors on The Wisory, Members of The Wisory are able to book 1:1 sessions with them. In many cases, all or part of the RoundTable fee can be applied as a discount to your 1:1 session fee.
Will I get a recording of the RoundTable?
Members of The Wisory will receive a recording of the RoundTable. Attendees who are not Members do not receive a recording.
What is a WisorGraph?
A WisorGraph is a visual representation of the RoundTable conversation to help illustrate the key points and action items. It is developed custom for each session and is available with most RoundTable sessions for Members of The Wisory.
RoundTable Terms & Conditions
Additional Terms Applicable to RoundTable Users
User Agreement – Additional Terms
Updated: June 26, 2025
1. Acceptance of Additional RoundTable Terms Welcome to The Wisory (“Service” or “Site”) owned and operated by The Wisory Inc. (“The Wisory”). Participants in The Wisory RoundTable sessions are considered Users of The Wisory Site, and are therefore bound the Terms of Service Applicable to All Users (the “Terms”). By attending a RoundTable session, whether as a presenter (a “Leader”) or as a Member or non-Member attendee, you also agree to comply with and be bound by the additional terms of this RoundTable Agreement (the “RoundTable Terms”). Please review all of the Terms and RoundTable Terms carefully before attending a RoundTable session.
By attending or participating in a RoundTable session, you: (i) agree to be bound by the Terms and RoundTable Terms; (ii) represent that you are over the age of eighteen (18) and able to form legally binding contracts; and (iii) agree and acknowledge that by using the Service you are accepting a benefit that cannot be disgorged.
2. Definitions Capitalized terms used herein have the meanings given to them in the Terms or as otherwise defined herein.
3. RoundTable Sessions
Participants in RoundTable sessions will be anonymous to one another. Only the Leaders and The Wisory will know who is attending a session. You do not have to be a Member of The Wisory in order to attend a RoundTable session. However, non-Member attendees will not receive all of the same services as Member attendees:
- Member attendees will be able to submit questions to the Leaders before and during the RoundTable session. Non-Member attendees will not be able to submit questions before the RoundTable. Leaders will answer Members’ questions in their discretion and as time permits.
- Members will receive a recording of the RoundTable session. Non-Member attendees will not receive a recording.
- Members may receive a WisorGraph of the session. A WisorGraph is a visual representation of the RoundTable conversation to help illustrate the key points and action items. It is developed custom for each session and is available with most RoundTable sessions. Non-Member attendees will not receive a WisorGraph. Non-Member attendees may become Members at any time before the RoundTable session begins and receive such benefits (e.g., recordings, WisorGraphs). However, some benefits (such as the ability to submit questions) may not be available depending on how close to the RoundTable start time you sign up for membership.
Participants will not be able to speak directly with Leaders during the RoundTable session. However, for Leaders who are enrolled as The Wisory Advisors, Members are able to book 1:1 sessions with them. In some cases, depending on Advisor policies, all or part of the RoundTable fee can be applied as a discount to the 1:1 session fee.
4. Cancellations and Refunds
You may cancel your RoundTable session and receive a full refund more than three business days prior to the session. Cancellations made three business days or fewer before the session are non-refundable,
regardless of the reasons for cancellation.