David Reibstein
Professor of Marketing
The Wharton School, University of Pennsylvania
David Reibstein can advise on:
Market Analysis
Business Development
Branding
Years of Experience: 20-30 years
Industry:
Companies:
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About David Reibstein
I am a marketing professor at the Wharton School. I have also taught at Harvard Business School, Stanford School of Business, and INSEAD in France. I have had the privilege of working with more than 300 companies and in more than 30 countries. My research focuses on branding, survey research, competitive marketing strategies, marketing metrics, and product line decisions, among other issues. I have authored numerous articles in major marketing journals, including the Journal of Marketing Research, Marketing Science, Harvard Business Review, Journal of Advertising Research, Journal of Marketing, and Journal of Consumer Research.
Areas of Expertise
Market Analysis
Business Development
Branding
Why a 1:1 video consultation?
Whether you're navigating a career transition, refining your leadership style, or tackling a complex business challenge, David Reibstein provides expert guidance tailored to your unique needs.
During your session, you can discuss your goals, share relevant documents or presentations via screen-share, or simply talk through your challenges and take notes. The time is yours to use in the way that benefits you most.
Making informed decisions in your professional journey can be overwhelming and high-stakes. Booking a consultation with a Wisory expert makes the process clearer, more strategic—and even inspiring.
*Please note that sessions are for guidance and insights only. It is not a platform for selling services or seeking employment. Please keep discussions focused on mentorship and professional growth.
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About David Reibstein
Professional Experience
Education
Awards
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