David Edelman

Author, "Recognized AI Trailblazer," Top CMO

Former Global Leader Digital Marketing at McKinsey, CMO at Aetna
Pioneered consumer decision journey framework
Advised Fortune 500 CEOs on digital transformation
Harvard MBA, expert in marketing strategy and customer experience

Click here to learn more about David Edelman.

Duration:

Variant

$1,000

AREAS OF EXPERTISE

Branding

Digital Transformation

Executive Coaching

Strategic Planning

INDUSTRY EXPERIENCE

Banking

Business/Professional Services

Financial Services

Healthcare

Technology

Questions to Ask David Edelman

How can organizations harness AI and digital transformation to create more personalized, customer-centric experiences?

What strategies help marketing and leadership teams become more agile and innovative in fast-changing industries?

How should executives adapt their operating models and processes to unlock greater speed, impact, and long-term growth?

Hear from David Edelman on The Wisory Podcast

EP. 11 Personalization that Drives Innovation

Dave shares insights on why mid-sized businesses are uniquely positioned to use AI as a force multiplier for growth and the need to balance short-term performance with long-term strategic vision.

Listen Now

Get to Know Your Advisor

David's Writing in Harvard Business Review: Personalization Done Right

David dives into using AI to balance five key dimensions in order to create experiences that feel genuinely tailored to customers without crossing into overstepping or intrusive territory.

Live Session with David: How Companies Are Changing Operations for Personalization

A powerful session on how companies are transforming operations for personalization hosted by David.

David's Book: Personalized: Customer Strategy in the Age of AI

David is a co-author of the book "Personalized: Customer Strategy in the Age of AI", which argues that personalization is no longer optional but a core strategic necessity, showing how companies can leverage AI to build trust, reimagine operations, and deliver seamless, tailored customer experiences.

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